What Is Karma SEO?

Karma SEO is a search engine marketing strategy that is offered at on our other website, LinksAndTraffic.com.

In essence, Karma SEO is a principle based on the concept of Karma, which is defined as “what comes around, goes around”.

People have always said that the point of Link Building is to build Link Popularity to the web pages on ones’ website. But, unless you are buying links, Link Popularity is hard to predict or replicate.

When one uses a Link Building Method such as Article Marketing, all articles on placed on new web pages, which because they are new web pages, they have no Link Popularity and no Google PageRank.

For several years, we have known that the best way to ensure that our websites gain the Link Popularity that we desire, then we need to ensure that the web pages linking to our web pages gain their own Link Popularity and PageRank. On this realization, we started a campaign to make sure that most every page that links to our web pages will gain its own Link Popularity for the sake of the search engines.

Many people find this an undesirable approach, because it means that they are spending some of their limited marketing budget to build Link Popularity for their online friends.

But the beauty in this concept is that when you are helping your friends, you are helping yourself. By taking pro-active measures to ensure that your friends have Link Popularity, you are ensuring that they will have more Link Popularity to share with you.

We have been using this technique for our own websites for several years. And as of September 2, 2008, we now offer the same service to our customers, under a Pay-For-Performance SEO Service that enables our customers to pay us according to how successful we are at getting our customers ranked in the Google Search Results. Learn more about our Karma SEO Pay-For-Performance Service here.

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Bill Platt - Stillwater, Oklahoma

Tags: Article Marketing, karma search engine optimization, karma seo, link building, search marketing, search rankings